Be an Entrepreneur: Steps to a Successful Business



      
Be an Entrepreneur: Steps to a Successful Business 

       APPLY NOW





SSG Course Code: TGS-2021004065/TGS-2021004094

 

Depending on the prevailing COVID-19 environment, classes may be conducted online.

Be an Entrepreneur: Steps to a Successful Business 

This two-day bootcamp (spread across three Saturdays) is intended to equip participants to think about being future entrepreneurs through applicable knowledge to increase the success in launching and commercializing new start-up ideas. 

The bootcamp will utilize product/service validation tools to provide practical ways to build product/service concepts and translate them into actual product/service builds. 

It will teach participants how to systematically approach ideation, develop a product/service concept and value proposition, conduct customer validation, build a product/service prototype, develop product/service requirements and a roadmap. 

This will be done through a combination of case studies and practical application.

TOPIC COVERAGE

Through the utilization of tools, case studies, break-out groups and specific assignments, participants will learn to:

  • Take a case study based on a product/service concept and define its value proposition
  • Identify customer segments for the product/service concept
  • Develop the product/service concept
  • Validate the product/service concept through customer interviews and data analysis
  • Translate validated product/service concept into a product/service prototype with specific requirements and a related roadmap


 
   

Course Fees

SGD 2,033

(SGD 229.90 after MAX Funding)

 
   

Date

Dec 4,11,18

Timing to be advised

 
   

Venue

NUS Business

School

 
   

Level

Intermediate

 


   

Advisor: Audrey Teo (Ms)
Contact: +65 6516 7802
Email: audrey.teo@nus.edu.sg

 

APPLICATION PROCEDURE AND DEADLINE

  • Participants are strongly advised to apply at least 2 weeks in advance

WHO SHOULD ATTEND

This course is particularly relevant to:

Managers, Mid-Career Managers, General Managers, Directors, Technical or Business Professionals

PRE-REQUISITES

At least 5 years of work experience and above

FACULTY 

Sharmita Natarajan

Adjunct Senior Lecturer, Strategy & Policy

Laina Greene

Adjunct Senior Lecturer, Strategy & Policy







COURSE FEES AND FUNDINGS

 Self-Sponsored

Company-Sponsored

SME (ETSS Scheme) 

Company-Sponsored

Non-SME 

Course Fees $2,033.00 $2,033.00 $2,033.00
Singapore Citizens & PRs aged 21 years and above $609.90 $229.90 $609.90
Singapore Citizens aged 40 years and above (MCES Scheme) $229.90 $229.90 $229.90

The above prices are quoted in Singapore dollars (SGD), inclusive of 7% GST.